Because exiting a business you built is personal — and the strategy should be too.

Exit Planning FAQ for Founders

Answers to the questions most founders are too busy (or too proud) to ask.

CATEGORY: Exit Readiness

  • If your business can’t run without you, it’s not a sellable asset — it’s a job. True readiness means systems, clean financials, transferable cash flow, and reduced founder dependence. My Founder Exit Score™ helps you get real about where you stand.

  • Ideally? 12–36 months before you want out. Most founders wait until burnout — and that costs them. The earlier you start prepping, the more leverage and valuation you hold.

  • No — but you need to reduce the biggest risks. Buyers don’t expect perfection. They expect clarity, continuity, and control. If your books are sloppy, your team is shaky, or you're the glue, it’s time to prepare before you pitch.

  • That’s actually the best time. Exiting while you still have energy gives you control over the deal, the handoff, and the outcome — rather than being forced out by circumstance.

  • Valuation = Transferable Cash Flow × Risk Multiple. It’s not about revenue — it’s about how predictable and de-risked your profits are. Addbacks, owner dependence, and customer concentration all factor in.

  • Your “multiple” is the number a buyer is willing to pay based on your risk profile. A clean, systematized business with loyal team and sticky revenue gets a higher multiple. I help you find and multiply those levers.

  • Offers are easy. Deals are hard. A real deal accounts for structure — like cash at close, seller financing, earn-outs, and retained equity. That’s where most sellers get surprised. Terms matter more than topline price.

  • Yes. In fact, some of the best deals involve founders transitioning gradually, consulting post-close, or retaining minority equity. If you care about your team and legacy, this can be a smart play.

CATEGORY: Valuation & Deal Structure

CATEGORY: Advisors, Brokers & Exit Strategy

  • No. What you need is a strategy. Most brokers list businesses — I help prepare them. If your business isn’t ready, a listing just wastes time. If it is, I’ll help you get the right outcome — broker or not.

  • Brokers sell what’s there. Advisors help build what should be there. Brokers chase commission. Advisors care about the exit and what comes next. Some brokers masquerade as “Advisors”, be aware.
    I don’t just help you sell — I help you protect your legacy.

  • That depends on how you prepare. Some founders regret their exit because they didn’t know what to expect. I help you exit on purpose — with clarity, structure, and options for what’s next.

  • That’s exactly why I do what I do. Exits don’t have to mean loss. With the right structure — from internal transitions to ESOPs or legacy buyers — you can exit and protect your people.

CATEGORY: Common Fears & Misconceptions

  • The best time is when you’re prepared — not when the market is perfect. But macro factors do matter. Interest rates, buyer appetite, and your industry’s seasonality can impact terms. I help you time it right, with optionality.

  • You will. That’s normal. This is personal. You’ve poured years into your business. I help founders separate emotion from execution — with empathy, preparation, and perspective.

  • Yes — if you don’t wing it. If you treat this like a strategic transition, not a fire sale, you can exit well, on your terms, with your legacy intact. That’s why I built this platform.